Important Website Advice for Your Small Business

Important Website Advice for Your Small Business I just got off the phone with yet another client with website issues, so I wanted wanted to share some advice on red flags for you to watch for with your own web vendor! This client was wanting to redesign their website (doesn't have a great look), and at the same time lower their monthly cost. Current vendor is charging per lead - around $150-200/month. ... Read more at https://vickywu.us/important-website-advice-for-your-small-business/ #marketing

Why Your Business Needs a Crisis Communication Strategy - NOW

Why Your Business Needs a Crisis Communication Strategy - NOW One of my friends/clients called me today, and has a potentially BIG problem.  Perfect example of why every business needs a crisis communication strategy. ... Read more at https://vickywu.us/why-your-business-needs-a-crisis-communication-strategy-now/ #marketing

How to Do Content Curation: Best Practice to Increase Impact

How to Do Content Curation: Best Practice to Increase Impact There are three two ways to handle content curation to help your existing content receive greater traction, and they can help generate awareness and engagement for your business. ... Read more at https://vickywu.us/how-to-do-content-curation-best-practice-to-increase-impact/ #marketing

[BOOK REVIEW] The One Thing by Gary Keller and Withjay Papasan

[BOOK REVIEW] The One Thing by Gary Keller and Withjay Papasan I recently finished a re-read of The One Thing by Gary Keller and Withjay Papasan.  I had read this book once before a couple of years ago, and recently came across it again while unpacking some boxes, so I gave it another quick skim to refresh some of the concepts. ... Read more at https://vickywu.us/book-review-the-one-thing-by-gary-keller-and-withjay-papasan/ #marketing

[VIDEO] How to Plan Your Annual Marketing - plus Marketing Planning Calendar Template

[VIDEO] How to Plan Your Annual Marketing - plus Marketing Planning Calendar Template https://www.youtube.com/watch?v=pB7ldl_f4fA I use this one-page marketing planning calendar for myself and my clients, and you can access the same calendar in an editable spreadsheet to use for your own purposes. ... Read more at https://vickywu.us/video-how-to-plan-2018-plus-marketing-planning-calendar-template/ #marketing

Did You Know: We Can Provide Basic Tech Support

Did You Know: We Can Provide Basic Tech Support We know how frustrating it can be to be trying to get work done, and your computer isn't cooperating. While tech support isn't one of our primary services, we can provide basic tech support to our clients.  We find sometimes our clients don't know who to turn to and have something preventing them from getting their work done, or causing them to work slow. ... Read more at https://vickywu.us/did-you-know-we-can-provide-basic-tech-support/ #marketing

You've Set Up Your Facebook Business Page - Now What?

You've Set Up Your Facebook Business Page - Now What? Most people are great about setting up their Facebook business page, and even get in to some sort of regular habit of posting status updates. There are a few additional steps I recommend to most clients to help receive the best response: Do you need to add an admin?  There are several settings you can choose from if you need people to help manage your page. ... Read more at https://vickywu.us/youve-set-up-your-facebook-business-page-now-what/ #marketing

Our Best Tips for Boosting Your Social Media ROI

Our Best Tips for Boosting Your Social Media ROI https://www.youtube.com/watch?v=pwBMmt9253Y   I was advising a client recently on some ways to boost ROI from Facebook, and social media in general.  We understand that both money and time spent in efforts in different areas of your marketing will ideally result in future positive impact on your bottom line. ... Read more at https://vickywu.us/our-best-tips-for-boosting-your-social-media-roi/ #marketing

Behind the Scenes: Our Creative Process on How To Create a Logo

Behind the Scenes: Our Creative Process on How To Create a Logo There are a lot of considerations that go into the process of developing a logo for clients. Clients often wonder how to create a logo. We don't just quickly take a random icon we find online and slap some text on it. ... Read more at https://vickywu.us/behind-the-scenes-our-creative-process-on-how-to-create-a-logo/ #marketing

Two Tips on How to Add Video Marketing to Your Strategy

Two Tips on How to Add Video Marketing to Your Strategy Quality video content is perhaps one of the most comprehensive and beneficial marketing tools available. The reason why videos are so good for marketing is that the format transcends different media and allow creators to include different narrative components, such as audio, visuals, text and more. ... Read more at https://vickywu.us/two-tips-on-how-to-add-video-marketing-to-your-strategy/ #marketing

[ONLINE COURSE] Video Marketing Planning

[ONLINE COURSE] Video Marketing Planning This video marketing planning online training walks you through our easy process developed to make it simple for clients to quickly and efficiently plan and produce 16 or more videos to use for their video marketing purposes. ... Read more at https://vickywu.us/online-course-video-marketing-planning/ #marketing

Online Reputation Management

Online Reputation Management Online Reputation Management for Businesses The need for online reputation management for businesses: 82% of U.S. adults say they at least sometimes read online customer ratings or reviews before purchasing items for the first time, including 40% who say they always or almost always do so. (Pew Institute) 65% of U.S. ... Read more at https://vickywu.us/online-reputation-management/ #marketing

Online Reputation Management

Online Reputation Management Online Reputation Management for Businesses The need for online reputation management for businesses: 82% of U.S. adults say they at least sometimes read online customer ratings or reviews before purchasing items for the first time, including 40% who say they always or almost always do so. (Pew Institute) 65% of U.S. ... Read more at https://vickywu.us/online-reputation-management/ #marketing

Online Reputation Management

Online Reputation Management Online Reputation Management for Businesses The need for online reputation management for businesses: 82% of U.S. adults say they at least sometimes read online customer ratings or reviews before purchasing items for the first time, including 40% who say they always or almost always do so. (Pew Institute) 65% of U.S. ... Read more at https://vickywu.us/online-reputation-management/ #marketing

Latest Change Means Facebook Business Page Posts Aren't Seen

Latest Change Means Facebook Business Page Posts Aren't Seen Facebook has recently changed their algorithm.  Basically, your news feed will show more posts from friends, and fewer from business pages. This is great for keeping up with the lives of your friends and family. It may be horrible for your business. ... Read more at https://vickywu.us/latest-change-means-facebook-business-page-posts-arent-seen/ #marketing

Online Reputation Management

Online Reputation Management Online Reputation Management for Businesses The need for online reputation management for businesses: 82% of U.S. adults say they at least sometimes read online customer ratings or reviews before purchasing items for the first time, including 40% who say they always or almost always do so. (Pew Institute) 65% of U.S. ... Read more at https://vickywu.us/online-reputation-management/ #marketing

2 Types of Shared Social Media Content: 1 is Bad for Business

2 Types of Shared Social Media Content: 1 is Bad for Business There are two main types of shared social media content which you can be posting to help promote your business - not including memes and videos of cats, both which you probably want to only do sporadically or not at all on your business' social media sites. One is good for you business.  One is not so much. ... Read more at https://vickywu.us/2-types-of-shared-social-media-content-1-is-bad-for-business/ #marketing

[ONLINE COURSE] How to Set Up a Highly Effective Sales or Marketing Funnel

[ONLINE COURSE] How to Set Up a Highly Effective Sales or Marketing Funnel New course just added to our learning system  #MarketU Learn the important pieces of a marketing funnel and where you may be leaving money on the table!  Plus tips on how to take things you're already doing, and tie them together into a highly effective funnel. Register for this marketing funnel course ... Read more at https://vickywu.us/course-how-to-set-up-a-highly-effective-sales-or-marketing-funnel/ #marketing

One Easy Tip to Automate Sharing a Post from Facebook Business Page

One Easy Tip to Automate Sharing a Post from Facebook Business Page Update Sep 2018:  Facebook has recently changed their algorithm and this automatic sharing to your personal Facebook page is no longer allowed. ... Read more at https://vickywu.us/one-easy-tip-to-automate-sharing-a-post-from-facebook-business-page/ #marketing

Marketing to Generation Z

Marketing to Generation Z Who is Generation Z? How will you need to be marketing to Generation Z? This is the group born after the Millennials, and they outnumber millennials by at least 1 million.  While there is no set age or dates of birth, researchers typically use birth years ranging from the mid-1990s to mid-2000s. ... Read more at https://vickywu.us/marketing-to-generation-z/ #marketing

Time For Your Business Social Media Checkup

Time For Your Business Social Media Checkup When is the last time you updated your business social media profiles? This is your reminder that you need to regularly refresh your social media presence. It is becoming increasingly common for a prospect - even if they were referred to you by a current client - to research your business online. ... Read more at https://vickywu.us/time-for-your-business-social-media-checkup/ #marketing

Why Our Brains Love Video Marketing Content

Why Our Brains Love Video Marketing Content Video marketing content is king, and there’s a good reason: we just love watching videos. That’s what makes video content such a killer when it comes to education, training, or marketing. But do you know why we’re all such suckers for good video content? The truth is that our brains just can’t get enough of it. ... Read more at https://vickywu.us/why-our-brains-love-video-marketing-content/ #marketing

[PORTFOLIO] :30 Commercial for American Home Shield

[PORTFOLIO] :30 Commercial for American Home Shield https://www.youtube.com/watch?v=qWGAZHTw31w American Home Shield was needing a :30 commercial that would be shown on the lobby television of some local real estate offices.  We provided a series of five videos, for each of the area reps of AHS. Some of the televisions had sound, and some do not, which meant we needed a solution that wouldn't require a voiceover. ... Read more at https://vickywu.us/portfolio-30-commercial-for-american-home-shield/ #marketing

Five Tips for Writing Great Video Scripts

Five Tips for Writing Great Video Scripts Videos are KEY pieces of marketing strategy today.  Social media users prefer video over images and text, which is evident when you check your analytics and insights (and it has also been proven by multiple studies). Developing your video doesn't have to be hard work.  We have tips on how to develop a whole selection of topics for your marketing videos. ... Read more at https://vickywu.us/5-tips-for-writing-great-video-scripts/ #marketing

4 Reasons to Add a Chat Bot Marketing Strategy to Your Marketing Plan

4 Reasons to Add a Chat Bot Marketing Strategy to Your Marketing Plan Have you considered adding Chat Bots as part of your marketing strategy? There are some really interesting ways chat bots are being used by companies of all sizes, and don't let the fact that they're based on technology scare you away - once a bot is set up, it can often run itself seamlessly. ... Read more at https://vickywu.us/4-reasons-to-add-chat-bot-marketing-strategy-to-your-marketing-plan/ #marketing

Cyber Monday Special! Lowest Price EVER for our Marketing Mastermind Bootcamp

Cyber Monday Special! Lowest Price EVER for our Marketing Mastermind Bootcamp Our Marketing Mastermind Bootcamp walks you through the easy strategies we have developed over the years to help put your marketing on autopilot, using free and low-cost solutions, so that you free up your time and money yet still have effective consistent marketing for your business. This Mastermind is very affordable, and will never be offered at this low rate again. ... Read more at https://vickywu.us/cyber-monday-special-lowest-price-ever-for-our-marketing-mastermind-bootcamp/ #marketing

Cyber Monday Super Deal: FREE Logo Video Clip!

Cyber Monday Super Deal: FREE Logo Video Clip! ONLY FOR A LIMITED TIME Grab our Super Cyber Monday deal and get a FREE logo video clip for your business.  One per company.  Complete the information below and click submit! Claim yours now! Click here if you are interested in a different style or multiple clips setTimeout(function(){iFrameResize({checkOrigin: false, heightCalculationMethod: "lowestElement"});}, 30) ... Read more at https://vickywu.us/cyber-monday-super-deal-free-logo-video-clip/ #marketing

Cool Things We Can Help You Do for Marketing on Facebook

Cool Things We Can Help You Do for Marketing on Facebook Have you seen other businesses do these things on Facebook and wonder how you can too? We can help!  We are experts at emerging digital marketing strategies including some of the newest features and integrations available on Facebook. Here are just a few ideas and examples: Add a popup Messenger chat bot to your website - check out mine on any page at https://vickywu. ... Read more at https://vickywu.us/cool-things-we-can-help-you-do-for-marketing-on-facebook/ #marketing

Important Website Advice for Your Small Business

Important Website Advice for Your Small Business I just got off the phone with yet another client with website issues, so I wanted wanted to share some advice on red flags for you to watch for with your own web vendor! This client was wanting to redesign their website (doesn't have a great look), and at the same time lower their monthly cost. Current vendor is charging per lead - around $150-200/month. ... Read more at https://vickywu.us/important-website-advice-for-your-small-business/ #marketing

How to Do Content Curation: Best Practice to Increase Impact

How to Do Content Curation: Best Practice to Increase Impact There are three two ways to handle content curation to help your existing content receive greater traction, and they can help generate awareness and engagement for your business. ... Read more at https://vickywu.us/how-to-do-content-curation-best-practice-to-increase-impact/ #marketing

[BOOK REVIEW] The One Thing by Gary Keller and Withjay Papasan

[BOOK REVIEW] The One Thing by Gary Keller and Withjay Papasan I recently finished a re-read of The One Thing by Gary Keller and Withjay Papasan.  I had read this book once before a couple of years ago, and recently came across it again while unpacking some boxes, so I gave it another quick skim to refresh some of the concepts. ... Read more at https://vickywu.us/book-review-the-one-thing-by-gary-keller-and-withjay-papasan/ #marketing

[VIDEO] How to Plan Your Annual Marketing - plus Marketing Planning Calendar Template

[VIDEO] How to Plan Your Annual Marketing - plus Marketing Planning Calendar Template https://www.youtube.com/watch?v=pB7ldl_f4fA I use this one-page marketing planning calendar for myself and my clients, and you can access the same calendar in an editable spreadsheet to use for your own purposes. ... Read more at https://vickywu.us/video-how-to-plan-2018-plus-marketing-planning-calendar-template/ #marketing

Did You Know: We Can Provide Basic Tech Support

Did You Know: We Can Provide Basic Tech Support We know how frustrating it can be to be trying to get work done, and your computer isn't cooperating. While tech support isn't one of our primary services, we can provide basic tech support to our clients.  We find sometimes our clients don't know who to turn to and have something preventing them from getting their work done, or causing them to work slow. ... Read more at https://vickywu.us/did-you-know-we-can-provide-basic-tech-support/ #marketing

You've Set Up Your Facebook Business Page - Now What?

You've Set Up Your Facebook Business Page - Now What? Most people are great about setting up their Facebook business page, and even get in to some sort of regular habit of posting status updates. There are a few additional steps I recommend to most clients to help receive the best response: Do you need to add an admin?  There are several settings you can choose from if you need people to help manage your page. ... Read more at https://vickywu.us/youve-set-up-your-facebook-business-page-now-what/ #marketing

How I've Learned to Avoid Over-Complicating Marketing From Working With Thousands of Clients

How I've Learned to Avoid Over-Complicating Marketing From Working With Thousands of Clients A common error I see with most small business marketing is the desire, or accident, to over-complicate business marketing. This is an in-depth look at some real client case studies, where we found their marketing was too complicated, and how we helped them fix it. ... Read more at https://vickywu.us/how-ive-learned-to-avoid-over-complicating-marketing-from-working-with-thousands-of-clients/ #marketing

Our Best Tips for Boosting Your Social Media ROI

Our Best Tips for Boosting Your Social Media ROI https://www.youtube.com/watch?v=pwBMmt9253Y   I was advising a client recently on some ways to boost ROI from Facebook, and social media in general.  We understand that both money and time spent in efforts in different areas of your marketing will ideally result in future positive impact on your bottom line. ... Read more at https://vickywu.us/our-best-tips-for-boosting-your-social-media-roi/ #marketing

Behind the Scenes: Our Creative Process on How To Create a Logo

Behind the Scenes: Our Creative Process on How To Create a Logo There are a lot of considerations that go into the process of developing a logo for clients. Clients often wonder how to create a logo. We don't just quickly take a random icon we find online and slap some text on it. ... Read more at https://vickywu.us/behind-the-scenes-our-creative-process-on-how-to-create-a-logo/ #marketing

[ONLINE COURSE] Video Marketing Planning

[ONLINE COURSE] Video Marketing Planning This video marketing planning online training walks you through our easy process developed to make it simple for clients to quickly and efficiently plan and produce 16 or more videos to use for their video marketing purposes. ... Read more at https://vickywu.us/online-course-video-marketing-planning/ #marketing

Why Your Business Needs a Crisis Communication Strategy - NOW

Why Your Business Needs a Crisis Communication Strategy - NOW One of my friends/clients called me today, and has a potentially BIG problem.  Perfect example of why every business needs a crisis communication strategy. ... Read more at https://vickywu.us/why-your-business-needs-a-crisis-communication-strategy-now/ #marketing

2 Types of Shared Social Media Content: 1 is Bad for Business

2 Types of Shared Social Media Content: 1 is Bad for Business There are two main types of shared social media content which you can be posting to help promote your business - not including memes and videos of cats, both which you probably want to only do sporadically or not at all on your business' social media sites. One is good for you business.  One is not so much. ... Read more at https://vickywu.us/2-types-of-shared-social-media-content-1-is-bad-for-business/ #marketing

[ONLINE COURSE] How to Set Up a Highly Effective Sales or Marketing Funnel

[ONLINE COURSE] How to Set Up a Highly Effective Sales or Marketing Funnel New course just added to our learning system  #MarketU Learn the important pieces of a marketing funnel and where you may be leaving money on the table!  Plus tips on how to take things you're already doing, and tie them together into a highly effective funnel. Register for this marketing funnel course ... Read more at https://vickywu.us/course-how-to-set-up-a-highly-effective-sales-or-marketing-funnel/ #marketing

Two Tips on How to Add Video Marketing to Your Strategy

Two Tips on How to Add Video Marketing to Your Strategy Quality video content is perhaps one of the most comprehensive and beneficial marketing tools available. The reason why videos are so good for marketing is that the format transcends different media and allow creators to include different narrative components, such as audio, visuals, text and more. ... Read more at https://vickywu.us/two-tips-on-how-to-add-video-marketing-to-your-strategy/ #marketing

One Easy Tip to Automate Sharing a Post from Facebook Business Page

One Easy Tip to Automate Sharing a Post from Facebook Business Page Update Sep 2018:  Facebook has recently changed their algorithm and this automatic sharing to your personal Facebook page is no longer allowed. ... Read more at https://vickywu.us/one-easy-tip-to-automate-sharing-a-post-from-facebook-business-page/ #marketing

Latest Change Means Facebook Business Page Posts Aren't Seen

Latest Change Means Facebook Business Page Posts Aren't Seen Facebook has recently changed their algorithm.  Basically, your news feed will show more posts from friends, and fewer from business pages. This is great for keeping up with the lives of your friends and family. It may be horrible for your business. ... Read more at https://vickywu.us/latest-change-means-facebook-business-page-posts-arent-seen/ #marketing

Time For Your Business Social Media Checkup

Time For Your Business Social Media Checkup When is the last time you updated your business social media profiles? This is your reminder that you need to regularly refresh your social media presence. It is becoming increasingly common for a prospect - even if they were referred to you by a current client - to research your business online. ... Read more at http://vickywu.us/time-for-your-business-social-media-checkup/ #marketing

[VIDEO] Some of my best marketing tips on the Making Money Moves show

[VIDEO] Some of my best marketing tips on the Making Money Moves show I've shared some of my best marketing tips on the Entrepreneurs Making Money Moves show:     ... Read more at https://vickywu.us/video-some-of-my-best-marketing-tips-on-the-making-money-moves-show/ #marketing

[ONLINE COURSE] Hashtag Marketing for Beginners

[ONLINE COURSE] Hashtag Marketing for Beginners We are constantly updating our library of online and video marketing training available under the "Do It Yourself" tab of the website. These courses walk you through the information you need to know in an easy-to-understand format and show you exactly how I tie everything together. New to the video marketing training is Hashtag Marketing For Beginners. ... Read more at https://vickywu.us/free-training-hashtag-marketing-for-beginners/ #marketing

What special marketing do I have access to that you do not?

What special marketing do I have access to that you do not? I had an interesting call today with a prospective client who is working on a project, and what she really wanted to know was what access I had to special marketing options that she can't access herself. And being honest, I said beyond experience and skill, pretty much everything I (or any other marketing professional) has access to, anyone has access to. ... Read more at http://vickywu.us/what-special-marketing-do-i-have-access-to-that-you-do-not/ #marketing

Interview by Sotiris

Interview by Sotiris Read the full article     ... Read more at https://vickywu.us/interview-by-sotiris/ #marketing

Marketing Interview on Top Producers Podcast

Marketing Interview on Top Producers Podcast I recently had the pleasure to be invited to join Jared Benson on his Top Producers Podcast and be interviewed about marketing for real estate agents. While his show is oriented to real estate professionals, my segment covered general marketing information that is beneficial to any small business marketing. Catch my marketing episode on Top Producers Podcast. ... Read more at https://vickywu.us/marketing-interview-on-top-producers-podcast/ #marketing

How to Do Content Curation: Best Practice to Increase Impact

How to Do Content Curation: Best Practice to Increase Impact There are three two ways to handle content curation to help your existing content receive greater traction, and they can help generate awareness and engagement for your business. ... Read more at http://vickywu.us/how-to-do-content-curation-best-practice-to-increase-impact/ #marketing

Should I Hire a Web Developer, Web Designer, Graphic Designer, or WHO?

Should I Hire a Web Developer, Web Designer, Graphic Designer, or WHO? One of the question I see most businesses asking (before they hire us to assist with their website) is "what kind of website person should I hire?" Some only find out they may have hired the wrong person to do their website after it was already done. It's no surprise - you may have two people who call themselves "web developers" when really only one can do "development". ... Read more at http://vickywu.us/should-i-hire-a-web-developer-web-designer-graphic-designer-or-who/ #marketing

[BOOK REVIEW] The One Thing by Gary Keller and Withjay Papasan

[BOOK REVIEW] The One Thing by Gary Keller and Withjay Papasan I recently finished a re-read of The One Thing by Gary Keller and Withjay Papasan.  I had read this book once before a couple of years ago, and recently came across it again while unpacking some boxes, so I gave it another quick skim to refresh some of the concepts. ... Read more at http://vickywu.us/book-review-the-one-thing-by-gary-keller-and-withjay-papasan/ #marketing