How to Do Content Curation: Best Practice to Increase Impact

How to Do Content Curation: Best Practice to Increase Impact There are three two ways to handle content curation to help your existing content receive greater traction, and they can help generate awareness and engagement for your business. ... Read more at https://vickywu.us/how-to-do-content-curation-best-practice-to-increase-impact/ #marketing

[VIDEO] How to Plan Your Annual Marketing - plus Marketing Planning Calendar Template

[VIDEO] How to Plan Your Annual Marketing - plus Marketing Planning Calendar Template https://www.youtube.com/watch?v=pB7ldl_f4fA I use this one-page marketing planning calendar for myself and my clients, and you can access the same calendar in an editable spreadsheet to use for your own purposes. ... Read more at https://vickywu.us/video-how-to-plan-2018-plus-marketing-planning-calendar-template/ #marketing

Did You Know: We Can Provide Basic Tech Support

Did You Know: We Can Provide Basic Tech Support We know how frustrating it can be to be trying to get work done, and your computer isn't cooperating. While tech support isn't one of our primary services, we can provide basic tech support to our clients.  We find sometimes our clients don't know who to turn to and have something preventing them from getting their work done, or causing them to work slow. ... Read more at https://vickywu.us/did-you-know-we-can-provide-basic-tech-support/ #marketing

You've Set Up Your Facebook Business Page - Now What?

You've Set Up Your Facebook Business Page - Now What? Most people are great about setting up their Facebook business page, and even get in to some sort of regular habit of posting status updates. There are a few additional steps I recommend to most clients to help receive the best response: Do you need to add an admin?  There are several settings you can choose from if you need people to help manage your page. ... Read more at https://vickywu.us/youve-set-up-your-facebook-business-page-now-what/ #marketing

Our Favorite CRM Platform

Our Favorite CRM Platform I've used multiple Customer Relationship Management (CRM) platforms over the years, both for clients and for my own businesses, and for my small business needs, I've found that Dubsado is giving me exactly what I need - lots of features and a great price. A CRM is much more than just a contact list, so I knew what additional features I was needing to reach that "relationship management" piece. ... Read more at https://vickywu.us/our-favorite-crm-platform/ #marketing

Our Best Tips for Boosting Your Social Media ROI

Our Best Tips for Boosting Your Social Media ROI https://www.youtube.com/watch?v=pwBMmt9253Y   I was advising a client recently on some ways to boost ROI from Facebook, and social media in general.  We understand that both money and time spent in efforts in different areas of your marketing will ideally result in future positive impact on your bottom line. ... Read more at https://vickywu.us/our-best-tips-for-boosting-your-social-media-roi/ #marketing

Check Your Facebook Page - Templates Changed in August!

Check Your Facebook Page - Templates Changed in August! If you have never edited your Facebook business page template, or have not done so in a while, Facebook's most recent update means you need to review your settings now. Those who admin a Facebook business page likely received notice via a popup and an email that the template for your page would be changing on in August 2018. ... Read more at https://vickywu.us/check-your-facebook-page-templates-changed-in-august/ #marketing

Latest Change Means Facebook Business Page Posts Aren't Seen

Latest Change Means Facebook Business Page Posts Aren't Seen Facebook has recently changed their algorithm.  Basically, your news feed will show more posts from friends, and fewer from business pages. This is great for keeping up with the lives of your friends and family. It may be horrible for your business. ... Read more at https://vickywu.us/latest-change-means-facebook-business-page-posts-arent-seen/ #marketing

When Pay Per Click Advertising Goes Wrong

When Pay Per Click Advertising Goes Wrong I've been working with a client on search engine optimization for their website, and as part of that, I'm verifying that keywords used in their pay per click ads are optimized with the rest of the website (especially the chosen landing pages). They've been running Pay Per Click ads using Google AdWords for a couple of years, and spend around $4,500 per month. ... Read more at https://vickywu.us/when-pay-per-click-advertising-goes-wrong/ #marketing

Why You Need a Solid Marketing Strategy NOW Before the Economy Slows LATER

Why You Need a Solid Marketing Strategy NOW Before the Economy Slows LATER Always Be Prepared When you're a small business, it's somewhat easier to gain customers when the economy is booming like it is now.  People have more disposable income - or perhaps just feel more stable - and they make more purchases.  This even includes B2B customers. During a stronger economy, businesses don't have to try quite as hard to gain new customers. ... Read more at https://vickywu.us/why-you-need-a-solid-marketing-strategy-now-before-the-economy-slows-later/ #marketing

What About Fake Negative Online Reviews?

What About Fake Negative Online Reviews? Can we still trust online reviews? I have, unfortunately, had more than one client come to me about the need to respond to a fake negative online reviews. It seems this is becoming more and more prevalent. And the potential impact is HUGE. ... Read more at https://vickywu.us/what-about-fake-negative-online-reviews/ #marketing

[ONLINE COURSE] How to Set Up a Highly Effective Sales or Marketing Funnel

[ONLINE COURSE] How to Set Up a Highly Effective Sales or Marketing Funnel New course just added to our learning system  #MarketU Learn the important pieces of a marketing funnel and where you may be leaving money on the table!  Plus tips on how to take things you're already doing, and tie them together into a highly effective funnel. Register for this marketing funnel course ... Read more at https://vickywu.us/course-how-to-set-up-a-highly-effective-sales-or-marketing-funnel/ #marketing

Why Our Brains Love Video Marketing Content

Why Our Brains Love Video Marketing Content Video marketing content is king, and there’s a good reason: we just love watching videos. That’s what makes video content such a killer when it comes to education, training, or marketing. But do you know why we’re all such suckers for good video content? The truth is that our brains just can’t get enough of it. ... Read more at https://vickywu.us/why-our-brains-love-video-marketing-content/ #marketing

[PORTFOLIO] :30 Commercial for American Home Shield

[PORTFOLIO] :30 Commercial for American Home Shield https://www.youtube.com/watch?v=qWGAZHTw31w American Home Shield was needing a :30 commercial that would be shown on the lobby television of some local real estate offices.  We provided a series of five videos, for each of the area reps of AHS. Some of the televisions had sound, and some do not, which meant we needed a solution that wouldn't require a voiceover. ... Read more at https://vickywu.us/portfolio-30-commercial-for-american-home-shield/ #marketing

Five Tips for Writing Great Video Scripts

Five Tips for Writing Great Video Scripts Videos are KEY pieces of marketing strategy today.  Social media users prefer video over images and text, which is evident when you check your analytics and insights (and it has also been proven by multiple studies). Developing your video doesn't have to be hard work.  We have tips on how to develop a whole selection of topics for your marketing videos. ... Read more at https://vickywu.us/5-tips-for-writing-great-video-scripts/ #marketing

4 Reasons to Add a Chat Bot Marketing Strategy to Your Marketing Plan

4 Reasons to Add a Chat Bot Marketing Strategy to Your Marketing Plan Have you considered adding Chat Bots as part of your marketing strategy? There are some really interesting ways chat bots are being used by companies of all sizes, and don't let the fact that they're based on technology scare you away - once a bot is set up, it can often run itself seamlessly. ... Read more at https://vickywu.us/4-reasons-to-add-chat-bot-marketing-strategy-to-your-marketing-plan/ #marketing

Cool Things We Can Help You Do for Marketing on Facebook

Cool Things We Can Help You Do for Marketing on Facebook Have you seen other businesses do these things on Facebook and wonder how you can too? We can help!  We are experts at emerging digital marketing strategies including some of the newest features and integrations available on Facebook. Here are just a few ideas and examples: Add a popup Messenger chat bot to your website - check out mine on any page at https://vickywu. ... Read more at https://vickywu.us/cool-things-we-can-help-you-do-for-marketing-on-facebook/ #marketing

Important Website Advice for Your Small Business

Important Website Advice for Your Small Business I just got off the phone with yet another client with website issues, so I wanted wanted to share some advice on red flags for you to watch for with your own web vendor! This client was wanting to redesign their website (doesn't have a great look), and at the same time lower their monthly cost. Current vendor is charging per lead - around $150-200/month. ... Read more at https://vickywu.us/important-website-advice-for-your-small-business/ #marketing